The Modern Day Icon For Communication - 962 Words

We live in an age of information and technology where data is sent and received with the touch of a button and in the blink of an eye in most cases. Think about what one see countless times during the day; at the grocery store, in the car, at a restaurant. No matter where one goes, one can see someone with a cell phone either â€Å"attached to their ear,† sending or reading a text message, on Facebook, tweeting, on instagram, or reading their e-mail. The iPhone has become the modern day icon for communication of all sorts and one of the most successful products marketed to the public. The beginning of Apple started when Steven Wozniak and Steven Jobs were friends and college drop-outs; Wozniak worked for Hewlett-Packard and Jobs worked for Atari. They decided to build and market their own computer in April of 1976; this was the beginning of a company known as Apple, along with their first product, the Apple 1. The company grew from that point, year by year, in leaps and bounds, such that in 1980 Apple employed several thousand employees (Apple-history, 2013). Apple went through several ups and downs between 1981 and 1997, not to mention several CEO’s along the way. With the loss of Steve Jobs, it seemed that the company struggled until his return in 1997. With his return, Apple started to climb out of the hole it had fallen into (Mesa, 1998). From 1997 to 2007, With Steve Jobs at the helm, Apple became a leader in the technological world of computers (Apple-history, 2013).Show MoreRelatedThe Integrated Marketing Communications Textbook898 Words   |  4 P agesChapter seven of the Integrated Marketing Communications textbook was discussed in great detail during weeks nine and ten of the semester. This section of the book addresses how online and interactive communications play a vital role towards interactions in the modern world. The goal of this chapter is to effectively incorporate online advertisements to deliver messages to dedicated consumers. Over the course of this paper, it will become clear as to how a current news article applies theory fromRead MoreAmerican Rock N Roll Essay1578 Words   |  7 Pagesdefined a discernible difference between the young and the old. Post-war depression was replaced by a youthful optimistic spirit, which allowed for expression of self among the youth of American society. The optimistic spirit offered by pop culture icons allowed the youth to recover from a society which condemned them. An extreme example of this condemnation is the Kent state massacre of 1970 where 4 students were killed and 9 were wounded (History.com Staff 2009). Fashion, particularly the mini skirtRead MoreIslamic Iconoclasm As The Xx1427 Words   |  6 PagesIslamic Iconoclasm: Iconoclasm is defined as the XX. It may be carried out in the context of one’s religion or against the icons of another faith, as evinced by Muslim destruction of Christian and pagan idols. In their papers on Islamic iconoclasm, G.R.D. King and F.B. Flood approach the topic from two different temporal viewpoints. While King situates his paper within a medieval period and delineates an evolution of the origins of Islamic iconoclasm and compares it to Byzantine iconoclasm, FloodRead MoreAdvertising : The Rhetoric Of Advertising829 Words   |  4 Pageswomen and teenage girls, advertised their Natureluxe makeup line in Glamour magazine. As a print ad, Covergirl’s mass produced ads are strategically placed in magazines relevant to targeted consumers. Print ads do have the disadvantage of limited communication because consumers typically spend just a few seconds per page. Nevertheless, advertisers overcome this drawback with techniques experts would deem unethical. 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Joe Tilson’s Nine Elements, produced in 1963, is created on a massive scale at 259 cm in height and 182.80 cm across. It was purchased in 1983 by the Scottish National Gallery of Modern Art One, and has resided there since. Nine Elements consist of a wooden relief separated into a three-by-three matrix with paintingsRead MoreEssay on Impact of the Eiffel Tower on Society1034 Words   |  5 Pageseye-catching building were to be disassembled and melted down after twenty years. This did not happen, however. The Eiffel Tower has become a colossal icon throughout the world; the Tower has brought in enormous revenue and has a scientific impact on French and all of Europe’s society. The Eiffel Tower has become associated with Paris; a symbol. It is an icon for France, travel and romance, among others. What made this Tower vastly popular is the cause of copious reasons. The most prominent reason isRead MoreJack Welch1492 Words   |  6 PagesErica Walker Jack Welch Dr. Kim 6 February 2014 Jack Welch: Icon of Leadership Jack Welch has been named the â€Å"Manger of the Century† and has made innovative changes to management practices. He was born as John Francis Jr. on November 19, 1935 in Salem, Massachusetts. He attended Salem High School and then after graduating went to the University of Massachusetts. At the University of Massachusetts, Jack Welch received Bachelor of Science degree in chemical engineering. After gettingRead More Visual Media, Allegorical Consciousness, and Postmodern Culture1642 Words   |  7 Pagesto put on the table. The first consideration is that the study of visual media is likely to be occurring at all, or in a particular form, because our society now is moving beyond those media to other communication technologies. Here I am applying an observation from the history of communication: We know that the study of the forms and functions of oral speech emerged in antiquity just as literacy was being disseminated widely across and within the societies of the time. Although speech was featuredRead MoreThe Death of Nelson Mandela and the Asian Tsunami Essay1517 Words   |  7 Pages....................................8 Plagiarism Report..............................................................................................9 Introduction My understanding of a media spectacle is the media being all forms of communication which is presented through audio and visuals for the public to be aware of. The spectacle part of it is highlighted through front page stories and worldwide broadcasts. A media spectacle captures the major focal events of a story that made breaking